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Jolana NYC is a New York–based slow-fashion brand that creates unique, handcrafted handbags. Founded by a mother-daughter duo, Lara and Liv Tyler, the brand focuses on quality and creativity over mass production, working with local artisans to make each piece in small batches. Their designs often take inspiration from the grit and elegance of New York City, resulting in bold yet timeless bags that feel both imaginative and refined. Jolana NYC’s philosophy centers on intentional design and sustainability—crafting accessories that tell a story while supporting ethical production.

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